Apply the 80/20 Rule and Watch Your Personal Productivity Soar

Before we can apply the 80/20 rule, we need a clear picture of what it actually is and a basic idea of where it originated.

In the early 1900’s, Italian economist Vilfredo Pareto observed that twenty percent of the people in Italy owned eighty percent of the wealth. Over 30 years later, Dr. Joseph M. Juran, who worked in the field of Quality Management in the United States, recognized a similar occurrence, namely, that many things in life are unevenly distributed.

He referred to this trend as Pareto’s 80/20 Principle, which is otherwise known as the 80/20 rule. Basically this means that a small percentage (roughly 20%) of the overall activity yields a larger percentage (roughly 80%) of the result.

Applying the 80/20 rule to your personal productivity will help you to prioritize your work from most important to least important and then to budget your time accordingly. To make prioritizing your tasks a bit easier, estimate the amount of time you will need to complete each task. You will be more productive if you focus on completing the most important tasks first and if you finish time-sensitive projects before tackling other tasks.

One survey revealed that while people spend 60 hours a week in their offices, they do less than 20 hours of actual work. Applying the 80/20 rule, using the aforementioned suggestions, could send the average office-worker soaring to employee of the month in no time flat!

With your priorities set and a definite plan in place as to what work you need to complete and the time-frame you have to complete it, you are well on your way to improved personal productivity. Again, the 80/20 rule suggests that in a small amount time you can be very productive. Therefore, beware of becoming side-tracked by non-essential intruders like procrastination.

Keep in mind the old adage, “why put off tomorrow what you can do today!” Also, be mindful that in the course of a day, unexpected things do come up and require our time. However, this is usually the exception and not the rule. If you really want your productivity to soar, stay focused on the goal of completing your tasks on-time!

Now that you know where you want to be, it’s a good time to ask yourself where you are now in relation to reaching your goal. Are you already in the 20% of efficient, productive workers, are you in the 80% of not-so-productive workers, or are you somewhere in-between?

What does your annual or quarterly review reveal about your personal productivity? What do your peer reviews show? Regardless of your current standing, take an honest look at the work you’ve done lately. You may not need a full overhaul of your work habits but instead you may just need to fine-tune a few areas.

Don’t hesitate. Why not start today? Apply the 80/20 rule at work and even at home and just watch your personal productivity soar!

Selling a Niche Product – Choosing the Right Item to Promote For Maximum Revenue

If you are trying to make money online, selling a niche product can provide an easy way to do so. You just need the right audience and the right product.

Step 1 – The first thing that you need is the right audience. If you already own your own blog, you likely have a target audience in mind. You know what they are interested in, and what things may fulfill their needs. Plus, you’ve build up trust so that if you recommend something, they are likely to buy it.

However, you need to be careful not to abuse this trust. Only recommend products that are high quality that you know your readers will benefit from. Otherwise, you risk alienating your readers.

But what if you don’t have a blog? 

If you don’t have a blog, you have you still have a few options for making money online with niche products. You could build a small website reviewing different types of products. For example, you could review each major brand of lawnmowers. On the home page, you would put the most popular brands. Eventually, you may start making sales through your website.

Understanding What’s Popular Online To Resell 

If you are going to go this method, you need to choose the right product. You need to do some research and choose the right kind of product that people will buy over the Internet.

The lawnmower example from above probably would not be something you would buy but it is a tight niche that people would be interested in.

You may want to look at more general products that have a higher interest across the general population such as electronics, books, games, and other small shippable items.

Have a look at Amazon.

You can look on Amazon to get a good idea of things to promote. They have a list of the most popular items on there at any given time. 

Additionally consider Clickbank and PayDotCom for information products that are popular online. 

Understanding the Nature and Purposes of Promotional Products

A very essential factor that any business and company must have is a constant flow of traffic. Knowing this, business owners need to find techniques to enhance the exposure of their company. Advertising is the best way to do this; however, in this modern world there are already various methods of promotion that you could choose from. You can benefit from the media through T.V, radio and Newspaper advertising, create an attractive collage or flier or make use of valuable materials such as bags and shirts.

How Promotional Products Work

Researchers have shown and proven that these products have done an outstanding effect in increasing money traffic, generating leads, developing a company’s identity and in building client’s loyalty especially in this tough economy. These promotional products work by imprinting your company’s logo and name unto the item. The most common materials used are bags, shirt, and toys. Because these items are appealing and beneficial, people like to accept them and serves as motivators and incentives. Because they are so products to choose from, you can be flexible in planning an effective advertisement. According to a research study conducted by one of the universities in the United States, these techniques can significantly increase rates for up to 75 percent.

Promotional Products Pros

Promotional products are flexible and can be suitable in any kinds of ads and in any situations. The effectiveness and impact of your products used in promotion on the marketing campaigns can be easily measured, and feedback can be seen every time. When your customers received an item from you, they will feel they are given importance by your company and therefore provide a great way in building clients’ loyalty by a higher perceived value. They also complement targeted campaigns and other media with its ability to be modified for the exact campaign and can also work efficiently when joined together with other marketing products.

It is proven that promotional products are effective techniques used to improve product sales, but there are times that these items are not applicable for other purposes. There are times that small business may sometimes find difficulty in paying for these products due to a deficiency in resources compared to bigger companies. Generally, products used for promotions are for short durations and increases sales for a short while which is difficult to maintain. The bottom line is you need to ensure that your marketing and advertising department should use effective strategies on how to implement properly your marketing strategies.